The Alley is a bubble tea chain that originates from Taichung, Taiwan. It is best known for its Brown Sugar Deerioca Series of bubble teas. In this installment of our Taiwan Travel Guide Series, we bring you our experience of The Alley in Taichung, Taiwan.

The Alley Bubble Tea in Taichung, Taiwan

You may ask yourself which bubble tea to sample in Taiwan, since there are so many choices around. Why not give The Alley a try? It is a famous Taiwan Bubble Tea chain founded in Taichung in 2013.  This bubble tea chain has since seen a rapid expansion to more than 300 outlets within and beyond Taiwan’s shores.

The Alley Brown Sugar Deerioca Milk
Brown Sugar Deerioca Milk

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The Brown Sugar Craze

Brown Sugar Bubble Tea is the latest craze in the world. During our latest trip to Taichung in 2019, we made it a point to sample them in the country where all bubble tea originates from. Unlike Tiger Sugar (another famous bubble tea chain) which carries predominately Brown Sugar bubble teas in its menu, The Alley has a rather diverse menu that caters to customers with different preferences.

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What’s so Special About The Alley Bubble Tea?

The Alley makes their bubble tea with sugar cane syrup instead of the traditional brown sugar. It retains the refreshing quality of their beverages while infusing it with a sweetness that leaves no undesirable sugary after-taste. In addition, their tapioca pearls called Deerioca are made in-house and are specially kneaded for an extra-chewy texture.

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The Alley Most Iconic Series of Beverages in Taiwan

Brown Sugar Deerioca Series

Undoubtedly the most famous and the top-selling of all its beverages in Taiwan. We tried this at Fengjia Night Market in Taichung. The tapioca pearls (bubbles) were indeed superior and had a nice addictive chewiness to it. It was a tad too sweet for me, but then again, I never had a sweet tooth. All in in, this top selling beverage is a must-try beverage of The Alley.

The Alley Brown Sugar Deerioca Series
The Alley Brown Sugar Deerioca Series

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Milk Tea Series

For those who prefer milk teas, try the No 3. Alley Milk Tea, one of the best selling beverage from the Alley, or the latest Brown Sugar Deerioca Creme Brûlée Milk.

The Alley Brown Sugar Deerioca Creme Brûlée Milk and Snow Strawberry Lulu
Brown Sugar Deerioca Creme Brûlée Milk and Snow Strawberry Lulu

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LuLu Fresh Fruit Juice/Tea

The Alley’s Lulu Series is an instant thirst quencher most ideal for summer and Singapore’s constant heat. Topped with snow velvet cream, it is a must-try for those who prefer their beverage to be light and refreshing. Try the Lemon Guava juice or the new Snow Strawberry Lulu in this series.

Aurora Series

If you want an instagrammable beverage, this will be it. There are only 2 beverages listed under this series – the Morning Sunshine and Northern Lights. Both drinks come in a special container that shows off the vibrant colours of the beverage.

Most Popular Drinks from The Alley in Taiwan

Want to know what’s the most The Alley beverages in Taiwan? Here’s the list that we’ve got during a recent visit to Taichung, Taiwan where The Alley originates from.

    1. Brown Sugar Deerioca Milk
    2. No. 3 Alley Milk Tea
    3. Lemon Guava Juice
    4. Royal No.9 Series
    5. Lemon Milk

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The places of interest in Taichung are not easily accessible by public transport.  If you are looking for convenience, why not consider a day tour to Miyahara, Rainbow Village, Gaomei Wetlands and the National Taichung Theater.  This day tour is value-for-money and covers the above best attractions in Taichung all within a day.

The Alley Top 5 popular drinks
The top 5 popular drinks in Taichung, Taiwan

The Alley in Singapore

The Alley has finally reached Singapore’s shores with not just one, but 2 outlets. Singaporeans and visitors to Singapore can have a first-hand taste of this popular Taiwan Bubble Tea Chain at the newly-opened Jewel at Changi Airport. If you are in town, the Alley Luxe which embraces a premium lifestyle concept is available at Cineleisure.

The Alley Singapore Outlets

Jewel Changi Airport
78 Airport Blvd, Singapore 819666

8 Grange Rd, Singapore 239695

We hope you find this article useful in your trip planning. We love to hear from you. Please drop us your comments in the comments box below.

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